Get more customers saying “yes!”

Brand marketing consultant for startups and small businesses.

Clients I’ve Worked With

Does this sound like you? 

  • You’re struggling to communicate your value to customers.
  • Figuring out how to correctly position your business in a crowded market is making your head spin.
  • There are a bunch of gaps in your marketing and sales processes that are keeping you stuck.

Whether you’re a fast-growing startup looking to clarify your messaging and positioning or a seasoned entrepreneur needing to up-level your brand and marketing,

I can help.

YOU WANT TO HAVE…

  • A clear action plan on where to focus your marketing efforts.
  • Messaging that resonates with your prospects and customers.
  • Faster, easier sales and up-sells.

GOOD NEWS:

you’re in the right place.

Hi there, I’m Arielle Shnaidman!

After co-founding a social media app in 2015 that failed, I built my career as a product marketer at B2B SaaS startups in SF and NYC (with a brief stint in blockchain). Helping companies acquire, engage, and retain their customers with the right messaging, positioning, and storytelling is my jam. I’m your stereotypically friendly Canadian and now call Philly home. I will at times communicate in gifs and will always tell you what you need to hear. I work the way you do – throw me into your Slack channels, email threads, and meetings and you’ll feel like I’ve been there all along.

How I can support your business

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Messaging & Positioning

Make sure you’re communicating your value effectively and resonating with customers.

Sales Enablement

Speed up your sales process with the right marketing collateral to drive conversations forward.

Case Studies

Leverage customer stories to highlight the problem you solve and the results you generate.

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Copywriting

Get websites, product pages, landing pages, emails, and ad copy that convert.

Content Marketing

Move customers to purchase with compelling content that hits every stage of the funnel.

Email Strategy

Implement the right nurture and onboarding sequences to acquire, engage, and retain customers.

Chelsea Dora Turner

The way Arielle synthesizes data into a meaningful insights is uncanny. She has a knack for asking the right questions and putting words to what's buried under the noise. Arielle was integral in shaping the start of our vision, mission, and voice and such a joy to work with! I'd be honored to work with her again on any project.

Arielle Shnaidman
2020-05-25T14:26:07+00:00
The way Arielle synthesizes data into a meaningful insights is uncanny. She has a knack for asking the right questions and putting words to what's buried under the noise. Arielle was integral in shaping the start of our vision, mission, and voice and such a joy to work with! I'd be honored to work with her again on any project.

Matt McCollough

Arielle has been an absolute pleasure to partner with and our team can’t thank her enough for all of the great work she's put in. The NurseFly team values everything she's doing for us.

Arielle Shnaidman
2020-05-25T14:29:10+00:00
Arielle has been an absolute pleasure to partner with and our team can’t thank her enough for all of the great work she's put in. The NurseFly team values everything she's doing for us.

Jonathan Friedman

Arielle was an absolute pleasure to work with and exceeded all expectations. I engaged her to create a content marketing strategy and she was able to turn my thoughts and ideas into a clear and actionable plan. Additionally, she provided me with the tools and resources needed to execute that plan.

Arielle Shnaidman
2020-07-27T15:10:03+00:00
Arielle was an absolute pleasure to work with and exceeded all expectations. I engaged her to create a content marketing strategy and she was able to turn my thoughts and ideas into a clear and actionable plan. Additionally, she provided me with the tools and resources needed to execute that plan.

Jenna Guarneri

"Arielle was an absolute pleasure to work with. She took my thoughts and put them into soundbites that target our audience perfectly. Thanks to her our messaging has never been better!"

Arielle Shnaidman
2020-02-18T19:29:07+00:00
"Arielle was an absolute pleasure to work with. She took my thoughts and put them into soundbites that target our audience perfectly. Thanks to her our messaging has never been better!"
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Arielle Shnaidman

interested in working together?

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